Best Video Format Facebook: Having a hard time to keep top of all the changes to social media video specs? video is significantly essential to a successful social media sites marketing method. According to a current study, spending on digital video advertisements has expanded by greater than 50 percent over the last two years. Advertisers today invest over half of all their digital/mobile ad bucks on video.
Best Video Format Facebook
But as systems release new video ad styles and also upgrade old ones, it can be tough to keep up. Tailoring your video per platform's specs as well as seeing to it that your content is looking its best can be a real challenge.
Yet not if you use our guide to social networks video specifications
Keep reading to find one of the most up-to-date video requirements for each of the most preferred social platforms.
Facebook video specs
Maximizing video content for Facebook is tricky, primarily because of the many various ways it provides video to its individuals.
When you purchase a video ad on Facebook today, it can appear in loads of various layouts (in somebody's mobile information feed, in the sidebar on the desktop version of Facebook, or even in somebody's inbox on Facebook Messenger). It pays to become knowledgeable about the varieties of Facebook video and to find a delivery format that matches your campaign objectives.
Tips: For finest results, Facebook suggests posting videos in.MP4 and.MOV style (see a full list of supported data styles right here), with H. 264 compression, square pixels, repaired frame price, progressive scan, and also stereo AAC audio compression at 128kbps+. videos can be as much as 240 minutes long, as much as 4GB large, and also have a maximum structure price of 30fps.
Facebook 360 video:
Recommended specifications:. MP4 layout, optimum documents size 1.75 GB, maximum size 40 minutes, maximum frame price 60fps
Facebook in-stream video advertisements:
Advised specs:. MP4 or.MOV style, optimum file size 4GB, maximum size 120 minutes, maximum structure price 30fps
Facebook carousel video advertisements:
Recommended specs:. MP4 or.MOV style, maximum size 240 minutes, maximum framework price 30fps, maximum file size 4GB
Facebook Collection cover video:
Recommended specs:. MP4 or.MOV layout, maximum documents size 4GB, optimum length 120 minutes, optimum structure price 30fps
Facebook Canvas video:
Suggested specs:. MP4 or.MOV style, optimum file dimension 4GB, optimum length 120 min, maximum structure rate 30fps
Facebook slideshow video ads:
Recommended specifications:. MP4 or.MOV style, maximum documents dimension 4GB, optimum size 120 minutes, optimum frame rate 30fps
