Video For Facebook Format: Battling to keep top of all the adjustments to social media video specs? video is increasingly critical to a successful social media sites marketing approach. According to a recent study, costs on digital video ads has grown by more than 50 percent over the last 2 years. Marketers today spend more than half of all their digital/mobile advertisement dollars on video.
Video For Facebook Format
But as platforms release brand-new video ad layouts and update old ones, it can be hard to keep up. Tailoring your video per platform's specifications and seeing to it that your material is looking its ideal can be a real obstacle.
However not if you utilize our guide to social media video specs
Continue reading to locate one of the most updated video specifications for each of one of the most preferred social systems.
Facebook video specifications
Enhancing video content for Facebook is tricky, mainly as a result of the many various methods it provides video to its users.
When you buy a video advertisement on Facebook today, it could show up in loads of different formats (in a person's mobile information feed, in the sidebar on the desktop version of Facebook, and even in a person's inbox on Facebook Carrier). It pays to come to be acquainted with the selections of Facebook video and also to find a distribution format that matches your project goals.
Tips: For ideal results, Facebook advises submitting videos in.MP4 and.MOV format (see a complete listing of supported data layouts here), with H. 264 compression, square pixels, fixed frame rate, dynamic scan, and stereo AAC sound compression at 128kbps+. videos can be as much as 240 minutes long, as much as 4GB huge, and also have a maximum framework rate of 30fps.
Facebook 360 video:
Recommended specifications:. MP4 format, optimum file size 1.75 GB, maximum length 40 minutes, maximum structure rate 60fps
Facebook in-stream video ads:
Suggested specs:. MP4 or.MOV format, optimum file size 4GB, maximum size 120 minutes, optimum framework rate 30fps
Facebook carousel video advertisements:
Suggested specs:. MP4 or.MOV layout, optimum length 240 minutes, maximum frame price 30fps, maximum data size 4GB
Facebook Collection cover video:
Suggested specs:. MP4 or.MOV style, maximum documents size 4GB, optimum size 120 minutes, optimum framework rate 30fps
Facebook Canvas video:
Recommended specifications:. MP4 or.MOV style, maximum file size 4GB, maximum length 120 minutes, optimum frame price 30fps
Facebook slideshow video ads:
Recommended specifications:. MP4 or.MOV format, maximum documents dimension 4GB, optimum length 120 min, maximum structure price 30fps
