Facebook just acquired Instagram for $1 billion in cash money and stock.
Did Facebook Buy Instagram
Instagram is a mobile-only photo-sharing application. It grew from 1 million individuals in January 2011 to 15 million in December 2011. It has 30 million users now.
What's excellent about it is that it is very quick - particularly contrasted to Facebook.
With the Facebook apple iphone app, there are 6 displays a customer needs to go via prior to a customer can in fact take a picture. With Instagram, there is one.
In February, we defined Instagram as the most significant hazard to Facebook.
Mark Zuckerberg just revealed the news on Facebook:
I'm thrilled to share the information that we have actually agreed to acquire Instagram which their talented group will certainly be joining Facebook.
For several years, we've concentrated on building the very best experience for sharing photos with your loved ones. Now, we'll be able to work even more carefully with the Instagram team to additionally offer the very best experiences for sharing gorgeous mobile photos with people based on your rate of interests.
We believe these are various experiences that complement each other. But in order to do this well, we require to be mindful about maintaining and also building on Instagram's strengths as well as attributes rather than simply trying to incorporate every little thing into Facebook.
That's why we're dedicated to building as well as growing Instagram individually. Countless individuals around the globe like the Instagram app as well as the brand name associated with it, as well as our goal is to aid spread this application and brand to much more individuals.
We believe the reality that Instagram is linked to other services beyond Facebook is a vital part of the experience. We plan on maintaining features like the capacity to publish to other social media networks, the capability to not share your Instagrams on Facebook if you want, and the capability to have fans and comply with people separately from your close friends on Facebook.
These and also numerous various other functions are essential parts of the Instagram experience as well as we comprehend that. We will certainly try to learn from Instagram's experience to develop similar features right into our various other products. At the same time, we will try to assist Instagram remain to grow by utilizing Facebook's solid design team and framework.
This is a vital turning point for Facebook because it's the first time we have actually ever obtained an item as well as firm with so many customers. We don't plan on doing much more of these, if any type of in any way. Yet providing the most effective picture sharing experience is one reason many individuals enjoy Facebook as well as we understood it would certainly be worth bringing these two business with each other.
We're eagerly anticipating collaborating with the Instagram group and also to every one of the fantastic new experiences we're going to have the ability to construct with each other.