Facebook Accepted Video Formats: Having a hard time to keep top of all the modifications to social media sites video specs? video is increasingly critical to a successful social media marketing approach. According to a recent study, costs on digital video advertisements has actually grown by greater than half over the last two years. Marketers today spend majority of all their digital/mobile advertisement dollars on video.
Facebook Accepted Video Formats
However as platforms launch brand-new video ad styles and also update old ones, it can be difficult to keep up. Customizing your video to every platform's specs as well as making certain that your material is looking its finest can be an actual challenge.
However not if you use our overview to social media video specifications
Keep reading to find one of the most current video specs for every of the most popular social platforms.
Facebook video specifications
Maximizing video web content for Facebook is complicated, primarily as a result of the many different methods it provides video to its individuals.
When you buy a video ad on Facebook today, it might show up in dozens of various formats (in someone's mobile news feed, in the sidebar on the desktop variation of Facebook, or perhaps in someone's inbox on Facebook Carrier). It pays to become aware of the ranges of Facebook video and to discover a shipment layout that matches your project goals.
Tips: For finest outcomes, Facebook advises publishing videos in.MP4 and.MOV style (see a complete list of supported data formats right here), with H. 264 compression, square pixels, repaired structure rate, dynamic scan, and also stereo AAC audio compression at 128kbps+. videos can be approximately 240 mins long, up to 4GB huge, and also have a maximum structure rate of 30fps.
Facebook 360 video:
Recommended specs:. MP4 format, optimum data dimension 1.75 GB, maximum length 40 min, maximum frame rate 60fps
Facebook in-stream video ads:
Recommended specs:. MP4 or.MOV style, optimum data size 4GB, maximum size 120 min, maximum structure price 30fps
Facebook slide carousel video ads:
Recommended specifications:. MP4 or.MOV layout, optimum length 240 mins, optimum framework price 30fps, maximum documents dimension 4GB
Facebook Collection cover video:
Recommended specs:. MP4 or.MOV layout, optimum documents size 4GB, optimum length 120 min, optimum framework rate 30fps
Facebook Canvas video:
Advised specifications:. MP4 or.MOV layout, maximum data size 4GB, optimum length 120 min, maximum frame rate 30fps
Facebook slideshow video ads:
Suggested specs:. MP4 or.MOV format, maximum file size 4GB, optimum length 120 min, optimum framework price 30fps