Facebook simply acquired Instagram for $1 billion in cash money as well as supply.
How Much Did Facebook Buy Instagram For
Instagram is a mobile-only photo-sharing app. It expanded from 1 million customers in January 2011 to 15 million in December 2011. It has 30 million customers now.
What's terrific regarding it is that it is extremely quick - specifically compared to Facebook.
With the Facebook apple iphone app, there are 6 displays a customer has to go through before a user can actually take a photo. With Instagram, there is one.
In February, we defined Instagram as the most significant risk to Facebook.
Mark Zuckerberg simply introduced the news on Facebook:
I'm thrilled to share the news that we have actually agreed to obtain Instagram and that their gifted team will certainly be signing up with Facebook.
For several years, we have actually concentrated on developing the best experience for sharing photos with your family and friends. Currently, we'll have the ability to work much more very closely with the Instagram team to additionally use the most effective experiences for sharing stunning mobile images with people based on your passions.
Our company believe these are different experiences that complement each other. But in order to do this well, we need to be mindful regarding maintaining as well as improving Instagram's strengths as well as functions instead of just attempting to incorporate everything right into Facebook.
That's why we're devoted to structure as well as expanding Instagram independently. Millions of people around the globe like the Instagram application as well as the brand associated with it, and our goal is to help spread this app as well as brand to much more people.
We assume the fact that Instagram is connected to various other services past Facebook is an important part of the experience. We intend on maintaining attributes like the ability to post to various other social media networks, the capacity to not share your Instagrams on Facebook if you desire, and also the ability to have followers and also comply with individuals individually from your friends on Facebook.
These as well as several various other features are very important parts of the Instagram experience and also we comprehend that. We will certainly try to gain from Instagram's experience to build comparable attributes into our other products. At the same time, we will try to assist Instagram remain to expand by utilizing Facebook's strong design group and also infrastructure.
This is an important landmark for Facebook because it's the very first time we've ever before gotten an item as well as business with numerous individuals. We do not plan on doing much more of these, if any type of whatsoever. But offering the very best photo sharing experience is one reason why so many people enjoy Facebook and also we knew it would certainly deserve bringing these 2 business with each other.
We're eagerly anticipating collaborating with the Instagram group and also to every one of the wonderful new experiences we're going to have the ability to develop with each other.
