Facebook just got Instagram for $1 billion in cash money and also supply.
Facebook Owns Instagram
Instagram is a mobile-only photo-sharing app. It grew from 1 million users in January 2011 to 15 million in December 2011. It has 30 million customers currently.
What's terrific about it is that it is extremely quick - especially contrasted to Facebook.
With the Facebook iPhone app, there are 6 screens a user needs to go via prior to a customer can really take an image. With Instagram, there is one.
In February, we explained Instagram as the biggest threat to Facebook.
Mark Zuckerberg simply introduced the news on Facebook:
I'm delighted to share the news that we've consented to get Instagram which their talented group will be signing up with Facebook.
For many years, we have actually concentrated on developing the best experience for sharing images with your friends and family. Currently, we'll have the ability to work much more very closely with the Instagram group to likewise supply the very best experiences for sharing attractive mobile pictures with individuals based upon your passions.
Our company believe these are various experiences that match each other. But in order to do this well, we need to be mindful about keeping and also improving Instagram's staminas as well as attributes rather than just trying to integrate everything into Facebook.
That's why we're dedicated to structure and also expanding Instagram independently. Millions of people around the globe love the Instagram app as well as the brand connected with it, as well as our goal is to aid spread this application as well as brand to a lot more individuals.
We believe the truth that Instagram is attached to various other solutions past Facebook is an integral part of the experience. We plan on keeping functions like the capability to publish to various other social media networks, the ability to not share your Instagrams on Facebook if you want, and also the capacity to have followers as well as adhere to people independently from your pals on Facebook.
These and also lots of other functions are essential parts of the Instagram experience and also we recognize that. We will certainly attempt to gain from Instagram's experience to develop comparable attributes right into our various other items. At the same time, we will try to aid Instagram remain to grow by using Facebook's solid engineering team as well as facilities.
This is an important turning point for Facebook since it's the very first time we have actually ever before gotten a product and firm with numerous individuals. We do not plan on doing much more of these, if any type of at all. But giving the most effective photo sharing experience is one reason that so many individuals like Facebook and also we understood it would be worth bringing these two firms together.
We're anticipating dealing with the Instagram team and to all of the fantastic new experiences we're mosting likely to have the ability to develop with each other.
