Facebook simply bought Instagram for $1 billion in money as well as stock.
Facebook Buys Instagram
Instagram is a mobile-only photo-sharing application. It grew from 1 million customers in January 2011 to 15 million in December 2011. It has 30 million customers currently.
What's excellent regarding it is that it is really fast - specifically compared to Facebook.
With the Facebook apple iphone app, there are 6 displays an individual needs to go via prior to a customer can in fact take an image. With Instagram, there is one.
In February, we defined Instagram as the greatest hazard to Facebook.
Mark Zuckerberg simply introduced the news on Facebook:
I'm excited to share the information that we have actually accepted get Instagram which their skilled team will certainly be joining Facebook.
For many years, we've focused on building the very best experience for sharing photos with your loved ones. Now, we'll be able to function even more closely with the Instagram team to also use the most effective experiences for sharing beautiful mobile images with individuals based upon your passions.
Our company believe these are various experiences that complement each other. But in order to do this well, we require to be mindful concerning maintaining and also improving Instagram's toughness as well as attributes rather than just attempting to integrate whatever into Facebook.
That's why we're dedicated to structure and also expanding Instagram independently. Millions of individuals all over the world love the Instagram app as well as the brand associated with it, and our objective is to assist spread this app as well as brand name to much more individuals.
We believe the truth that Instagram is linked to various other solutions beyond Facebook is an integral part of the experience. We plan on maintaining functions like the capacity to upload to other socials media, the ability to not share your Instagrams on Facebook if you desire, and also the ability to have followers and also comply with people independently from your close friends on Facebook.
These and many various other attributes are necessary parts of the Instagram experience as well as we understand that. We will try to gain from Instagram's experience to build similar features right into our other products. At the same time, we will certainly try to help Instagram remain to expand by utilizing Facebook's strong engineering group and also infrastructure.
This is a vital turning point for Facebook since it's the first time we have actually ever before obtained a product and business with a lot of customers. We do not intend on doing much more of these, if any whatsoever. However providing the best photo sharing experience is one reason why many individuals enjoy Facebook as well as we knew it would certainly deserve bringing these 2 firms together.
We're eagerly anticipating working with the Instagram group and to all of the terrific new experiences we're mosting likely to have the ability to construct with each other.
